I am a lover of coffee and I frequent Dunkin Donuts (DD). I know their menu so well in fact, that I could probably work there. From the moment I enter a DD, I can usually tell which have knowledgeable staff, good donuts (the ones that look fresh, large and full of filling), those that offer the “fun” munchkins instead of just the plain, chocolate, and powdered ones, and just by glancing at the staff, I can usually tell from the moment I place my order if the coffee is going to be to my liking or not. One of my biggest pet peeves is when I ask if the decaf is fresh, place my order, get to my car and take the first glorious sip of heaven only to be disappointed by its awfulness. If I am paying for anything, even a cup of coffee, it should be fresh and hot, just as I ordered it. I shouldn’t have to feel like I am annoying America’s largest coffee supplier if my order is incorrect. Dunkin advertises and promises the best coffee, and as a result that’s what I expect to pay for.
When thinking about my daily coffee struggle, I think about the ways in which I serve Wiss’ clients and consciously make the effort to provide quality service. If I take their call, I will work to treat them as if I have nothing else going on, to make time for them. Some of my own rules I follow for Customer Service are:
Will I make everyone happy? Of course not; will I try my best? Yes – and to me the answer is always a yes. When I pay for service, I expect excellence, and I strive to do the same for our prospects and clients.
Carrie Grotz is the Executive Assistant to Managing Partner Paul Peterson at Wiss & Company. If you would like to speak with her, you may reach her at 973.994.9400 or at cgrotz@wiss.visioncreativegroup.com.